Holy Reactive Tessellation!! More4 rebrand from ManvsMachine
Ashamed to say that I have only come across these guys recently – the price you pay for being engrossed …more
Been reading about games in educational psychology, introducing the controlled risks of a game makes a massive difference to how much attention, cognitive effort, emotion & all those other good things you get… and it can used for geek-goodness too.
Brands are still thinking & behaving as if the internet is a broadcast medium, whereas people who adopt it for their own purposes almost never do.
The gift economy was a buzz topic a while ago – but it should be taken back out and re-examined in light of social media advances