Social & the gift economy

The gift economy was a buzz topic a while ago – but it should be taken back out and re-examined in light of social media advances


The Real Life Social Network

Presentation from Paul Adams, Senior User Experience Researcher at Google, putting ‘social’ into a real life context. Grounded, visionary, excellent.


The moral web

There’s a new breed of geek…


The social economy & countervailing power

Is social media a big thing, or a fundamental change?


How do you communicate?

Why hasn’t anyone told media agencies, no one likes getting shouted at?


Marketing trends – Social, mobile & engagement

Consumers are changing their media consumption habits fast. Actually, ‘consumption’ itself is no longer a useful approximation. The GenY of marketeers needs to be playful & experiment with social, mobile & brand engagement marketing ideas.